The Homer website currently allows prospective buyers to order a catalogue or book a shopping appointment. In fact, the songs line up with 454’s debut album, 4 REAL, released in March (and, according to Reddit sleuths, an album Ocean liked at the time).īut what is Homer then? According to a press release, the company will be selling fine jewelry and silk scarves at a store opening on August 9 at 70–74 Bowery in New York City. But Ocean’s publicist told Vulture that the project is an album by the rapper 454 - who, according to this Rolling Stone interview and photo shoot, is not Frank Ocean. A tab on the right reads “listen to 454,” and upon clicking, it plays through a woozy hip-hop project that many thought could be new Frank Ocean music (despite the unrecognizable vocals).
Ocean, the R&B experimentalist, launched a new luxury company called Homer on August 6, setting off a bit of confusion when fans found a 12-track album on the website. Today may not have brought us a new Kanye West album, and now it looks like it’s not bringing us a new Frank Ocean one either.
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